Andreas talks to Johannes Kliesch and Thomas Bauknecht from SNOCKS about how they leveraged advertising and marketing to grow their brand from 0 to 25 million euros in sales selling basic socks and underwear - in just 5 years! Listen in to hear them talk about how they reach and engage with customers and what their tips are for other brands wanting to achieve the same.
Want to know more about how brands are shaking up their marketing strategies to adapt to digital acceleration and online marketplaces? Check out our 2020 Brand Partner Study for even more insights.
Check out SNOCKS here: https://snocks.com/blogs/podcasts Find our 2020 Brand Partner Study here: https://corporate.zalando.com/en/brand-hub/news-media/zalando-marketing-services-brand-partner-study-2020