Ramping up customer engagement with PVH

Show notes

We dive into Tommy Hilfiger’s recent “My Team” campaign, with Jasmin Bolouri, Director of Marketing for Europe West at PVH, joining Andreas for the last show of this season. Jasmin shares insider perspectives on the creative vision, execution, and strategy behind the campaign, offering a unique lens into how iconic brands stay relevant in today’s fast-paced world of fashion. Read more here.