
#2 How brands are re-thinking customer connection online
Andreas talks to Diana Berte, VP Sales & Marketing at ZMS, about how the industry has changed and what predictions we can make for the future of #fashionmarketing.
Andreas talks to Diana Berte, VP Sales & Marketing at ZMS, about how the industry has changed and what predictions we can make for the future of #fashionmarketing.
Andreas talks to Sebastian Reinhard, Marketing Director at The North Face, about their holistic marketing approach for their latest upcycled collection - The North Face RENEWED by RÆBURN. Find out how they connect with outdoor fashion and sustainability conscious customers via their campaigans - from ideation and collaboration, to developing a strong data-driven approach, and knowing exactly who their audience is.
Inside Fashion Marketing by Zalando Marketing Services (ZMS) - the fashion marketing podcast with Andreas Antrup, Senior Vice President Advertising of Zalando and Managing Director of ZMS. Find snackable inspiration for fashion, beauty and lifestyle brands as well as retailers.
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